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Haider Jamal

Feb 12, 2024

Bullish Buys CoinDesk As Sara Stratoberdha Named New CEO

CoinDesk has named Sara Stratoberdha as CEO after being acquired by the cryptocurrency exchange known as Bullish, replacing Kevin Worth, who led the company since 2017. Stratoberdha, previously in charge of business development at Bullish, vows to maintain editorial independence despite the change in ownership.

 

Significant Departures

CoinDesk is a news website dedicated to Bitcoin as well as several other digital currencies. Shakil Khan founded the company, which also provides crypto based guides for those new to digital currencies. Notably, alongside the CEO transition, there are departures of various high-ranking executives, including Elinor Hirschhorn, COO and President of Media, John DeGuenther, VP of Engineering, and Emily Parker, Executive Director of Global Strategy. Michael Casey, Chief Content Officer, is shifting roles but might stay in a different capacity.

 

A New Era

Bullish CEO Tom Farley outlined the restructuring in a memo, aiming to streamline the organizational setup of CoinDesk by merging certain departments and aligning tech and product teams. Farley praised the outgoing team for their contributions to continued growth and integration with Bullish, offering gratitude and best wishes for their future endeavors.

Essentially, this restructuring signifies a new phase for CoinDesk, underscoring its dedication to journalistic integrity while navigating the integration with Bullish, ensuring its continued role as a reputable source in the crypto news domain. The change comes at a critical time too, as many have accused CoinDesk of shady business practices with the most recent example being fake journalists pretending to work for the company in exchange for various favors.

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