
Morgan Stanley’s GIC report officially endorses Bitcoin as a portfolio asset, likening it to digital gold.
Advised allocations range from 0% to 4%, depending on the portfolio’s risk profile.
The move signals major institutional validation of cryptocurrencies.
Bitcoin surged past $125,000, driven by institutional demand and decreasing exchange supply.
This update adds to growing crypto integration by financial giants like BlackRock and Fidelity.
Morgan Stanley’s GIC guidance reaches over 16,000 financial advisors managing approximately $2 trillion in assets, making this move a watershed moment for institutional crypto acceptance.
According to Bitwise CEO Hunter Horsley, the announcement is “huge,” noting that it signals the beginning of crypto’s true mainstream era.

Source: X (@HHorsley)
This endorsement puts Bitcoin and crypto front and center for institutional portfolios, joining a growing wave of traditional firms, like BlackRock, Fidelity, and E*Trade, that are building out digital asset offerings.
As banks and asset managers increasingly explore tokenized securities and blockchain infrastructure, this Morgan Stanley update shows that digital assets are becoming integral to the future of finance.
This Morgan Stanley update is the latest in a series of institutional endorsements, joining a long list of financial giants integrating crypto into their ecosystems.
With Bitcoin ETFs now pulling in billions in investor inflows, traditional investors have easier access to digital assets than ever before. What was once a speculative bet is now a widely accepted hedge against inflation and monetary instability.
As the line between traditional finance and digital assets continues to blur, Bitcoin’s transformation from fringe technology to a mainstream macro hedge seems inevitable.
Coinciding with Morgan Stanley’s bullish stance, Bitcoin (BTC) shattered records by climbing above $125,000, driven by surging institutional demand and reduced exchange supply.

BTC/USD Daily Chart (October 5th)
Source: TradingView
According to Glassnode, the amount of BTC held on centralized exchanges has dropped to its lowest level in six years, a strong sign that long-term investors are securing their assets in cold storage.
Morgan Stanley analysts also now liken Bitcoin to gold, citing its scarcity, decentralized nature, and growing role as a store of value during times of economic uncertainty.
Morgan Stanley’s Global Investment Committee has officially recognized Bitcoin as a form of digital gold and recommended crypto allocations in select portfolios.
The bank suggests up to 4% allocation for high-risk growth portfolios and 2% for balanced portfolios. Conservative or income-focused strategies are advised to avoid crypto exposure.
This guidance impacts over $2 trillion in assets and signals that Wall Street is taking crypto seriously, which could accelerate institutional adoption across the financial industry.
Bitcoin surged to an all-time high above $125,000, with a notable decrease in exchange-held BTC, suggesting long-term investor confidence.
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