LG Electronics, a South Korean technology conglomerate, has announced a new collaboration with cloud-based technology platform Oorbit and Pixelynx. The goal is to construct a fully integrated music, gaming, and Web3 ecosystem and make the metaverse more easily accessible. The partnership will thus enable users to navigate interconnected digital worlds, concerts, and AI multiplayer games on their LG TVs, thereby simplifying interactions with the metaverse. According to Pooya Koosha, Co-Founder and CTO of Oorbit, proprietary technology is the overarching framework which connects digital worlds and allows brands and developers to easily bring their experiences into the metaverse. Therefore, Pooya added, the next step in making the metaverse accessible to all is to scale this technology for millions of LG TV customers. Additionally, LG Electronics publicly modified its business development goals in March 2022 to include crypto and blockchain-oriented software. During its annual general meeting, LG also added two distinct crypto-related objectives, namely the development and sale of blockchain-based software as well as the sale and brokerage of crypto.
